Google dominates search space with 92% share

New Delhi: In terms of the search engine market, Google has once again maintained its dominance, as the tech giant held 91.7 per cent of the market by August of this year, far ahead of competitors like Microsoft’s Bing, Yahoo, and DuckDuckGo, a report said on Tuesday. Microsoft, which first introduced AI to its Bing search engine in an effort to compete with Google in the search engine market, held only three per cent of the market share, according to Techopedia.com.

Microsoft Chairman and CEO Satya Nadella admitted that the Bing search engine is not as good as Google, and becoming Apple’s default search engine could actually help Bing grow in the global search market.