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Tim Cook teases a new Apple ‘Air’ device arriving this week—Here’s what to expect from the launch

Apple Chief Executive Tim Cook hinted at a Air's new device coming out this week, most likely the MacBook Air with upgraded features such as M4 chip support along with a boost in RAM and enhanced display functions for external displays.

Tim Cook teases a new Apple ‘Air’ device arriving this week—Here’s what to expect from the launch

Tim Cook teases a new Apple ‘Air’ device arriving this week—Here’s what to expect from the launch
X

4 March 2025 12:23 PM IST

Apple Chief Executive Tim Cook has teased a the launching of a brand Air-like device that will be launched this week on the X (formerly Twitter) account. Cook posted a video that included the caption "There's something in the air," with an accompanying caption "This week".

The Apple CEO is likely planning to launch a brand different MacBook Air lineup given that the Cupertino tech giant announced it about that time in the past, there are other alternatives aren't to be missed. For example, Apple has been touted to be working on a slim model of its iPhone that will receive the Air logo.

In addition Bloomberg's Mark Gurman had reported last year that Apple India is planning to launch iPad Air models, along with its own version of the magic keyboard as soon with the launch of the iPhone 16e. Since Apple introduced the 16e earlier this month and it is likely that the iPad Air models also become an option.

Apple is expected to launch an M4-series MacBook:

Last month Gurman was reporting that Apple was making plans to launch 13- and 15-inch versions of its MacBook Air M4. The present MacBook versions are believed to be seeing a decrease in inventory at retail stores, which is which suggests that Apple is in the process of the launch of a new line of products.

The most recent Apple MacBook Air model will be powered by the M4 processor. It will offer a variety of important improvements, such as the ability to support Ray tracing (a technology used to enhance gaming performance) as well as enhancements of the Neural Engine (the component that powers tasks that require artificial intelligence).

The present MacBook Air models come with the maximum of 24GB of RAM, but the new model may increase the limit to 32GB. It's also expected to include two more CPU cores, increased memory bandwidth and a 12-megapixel front-facing camera.

Apple MacBook Air M4 Tim Cook teaser "There's something in the air" Apple product launch 2025 New iPad Air models M4 processor enhancements Ray tracing technology Neural Engine improvements Apple India expansion MacBook Air 13-inch and 15-inch Apple iPhone 16e Magic Keyboard update 32GB RAM upgrade Retail inventory depletion 12MP front-facing camera 
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