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Apple Sees Growth, New AI Features to Boost iPhone Sales

Apple Inc. reports a 5% revenue increase to $85.8 billion, driven by strong sales in iPads and Macs.

Apple is looking to enhance its sales with new AI features.

Apple Sees Growth, New AI Features to Boost iPhone Sales
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2 Aug 2024 2:38 PM IST

Apple Inc. expects new AI features to drive iPhone sales and aid recovery from a sales slump, especially in China, where they've been struggling.

CEO Tim Cook mentioned that these new features are expected to make upgrading to a new phone more appealing.

Despite challenges in China, Apple’s revenue grew by 5% to $85.8 billion for the quarter ending June 29, beating analysts' forecast of $84.5 billion.

Apple Inc. expects new AI features to drive iPhone upgrades and aid recovery from a sales slump.

Financial Performance

Revenue: $85.8 billion (up 5%)

China Sales: $14.7 billion (down 6.5%)

Earnings: $1.40 per share

Sales Forecast

September Quarter: Expected growth of about 5%

Product Sales

iPhone: $39.3 billion (slightly down but above expectations)

iPad: $7.16 billion (up 24%)

Mac: $7.01 billion (up 2.5%)

Wearables, Home, and Accessories: $8.1 billion (down 2.3%)

Apple Intelligence

AI Tools: For iPhone, iPad, and Mac

Release: October

China: Initially unavailable

Services Business

Market Outlook

Apple remains confident in long-term growth in China and is focusing on enhancing its product lineup with advanced AI features.

Apple Revenue Growth AI Features iPhone Sales China Sales Earnings Financial Performance Product Sales 
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