Apple has announced a significant price reduction across its entire iPhone range in India, marking the first time the tech giant has reduced prices for its Pro models. The move comes in response to a decrease in the basic customs duty on mobile phones from 20% to 15% in the recent Union Budget 2024 announced by Finance Minister Nirmala Sitharaman.

Apple holds a significant market share in India, accounting for 23% of the smartphone revenue share in 2023. The company shipped over 10 million iPhones in India in 2023, surpassing Samsung's 21% market share.

Price Reduction Details

Pro Models

Customers can save between ₹5,100 to ₹6,000 on Pro or Pro Max models.

Made-in-India iPhones

The iPhone 13, 14, and 15 models will be cheaper by ₹3,000.

The iPhone SE will now be cheaper by ₹2,300.

The reduction in customs duty has also impacted the prices of imported smartphones. Previously, imported smartphones attracted an 18% GST and a total of 22% customs duty (20% basic and 2% surcharge). With the recent cut, the total customs duty on imported phones comes to 16.5% (15% basic and 1.5% surcharge). For India-made phones, only GST at 18% is levied.

Revised Prices

iPhone 13

iPhone 13 (128 GB): ₹59,600 → ₹53,600

iPhone 13 (256 GB): ₹69,600 → ₹63,600

iPhone 13 (512 GB): ₹89,600 → ₹83,600

iPhone 14

iPhone 14 (128 GB): ₹69,600 → ₹63,600

iPhone 14 (256 GB): ₹79,600 → ₹73,600

iPhone 14 (512 GB): ₹99,600 → ₹93,600

iPhone 14+

iPhone 14+ (128 GB): ₹79,600 → ₹73,600

iPhone 14+ (256 GB): ₹89,600 → ₹83,600

iPhone 14+ (512 GB): ₹109,600 → ₹103,600

iPhone 15

iPhone 15 (128 GB): ₹79,600 → ₹73,600

iPhone 15 (256 GB): ₹89,600 → ₹83,600

iPhone 15 (512 GB): ₹109,600 → ₹103,600

iPhone 15+

iPhone 15+ (128 GB): ₹89,600 → ₹83,600

iPhone 15+ (256 GB): ₹99,600 → ₹93,600

iPhone 15+ (512 GB): ₹119,600 → ₹113,600

iPhone 15 Pro

iPhone 15 Pro (128 GB): ₹129,800 → ₹123,800

iPhone 15 Pro (256 GB): ₹139,800 → ₹133,800

iPhone 15 Pro (512 GB): ₹159,700 → ₹153,700

iPhone 15 Pro (1 TB): ₹179,400 → ₹173,400

iPhone 15 Pro Max

iPhone 15 Pro Max (256 GB): ₹154,000 → ₹148,000

iPhone 15 Pro Max (512 GB): ₹173,900 → ₹167,900

iPhone 15 Pro Max (1 TB): ₹193,500 → ₹187,500