Signify unveils new campaign

Hyderabad: Signify, a popular lighting solutions provider, has unveiled a new television campaign for Philips ahead of the festive season, starring Indian cricketer Rahul Dravid.

The campaign, titled ‘Hum Raaton Mein Sooraj Ugaate Hain’.

Sumit Joshi, MD, Signify India, said: “At Signify, we are committed to the well-being of our consumers, and with Rahul Dravid as our new ambassador, we are thrilled and confident that we will deepen the trust of millions of households. His unwavering commitment to excellence, his passion for the game”.

Nikhil Gupta, Head of Marketing, Strategy, Govt. Affairs & CSR - Signify, Greater India, said, “In today’s rapidly evolving lighting industry, Signify has consistently believed in pushing the boundaries of innovation. Our partnership with Rahul reinforces and our vision to creating a brighter future through cutting-edge lighting solutions”.