Centuary Mattresses onboards PV Sindhu as new face
Introduces India’s first copper-gel technology-based mattress to enhance human life with better sleep
image for illustrative purpose
Hyderabad Centuary Mattress, a mattress brand, has announced the onboarding of the acclaimed badminton sensation PV Sindhu as its brand ambassador. The partnership marks the union of two champions of Hyderabad – one renowned for her prowess on the badminton court and the other for its specialisation in sleep & comfort.
In PV Sindhu’s new role off the court, she will be championing the importance of the right mattress for fitness & well-being by using Centuary’s innovative products. Sindhu’s national popularity as Padma Bhushan awardee & most decorated badminton player would enable the brand to reach different geographies across the country.
Centuary recently introduced Gel Latex, A-Rise &Viscopedic mattresses to transform how people sleep. With this, the mattress brand has emerged as an industry leader in switching from Conventional Gel technology to Copper Gel technology. Comprising natural anti-inflammatory properties that provide pressure relief to the body, the new copper gel technology minimizes the body heat against the surface of the mattress. These unique features promise a good night’s sleep to customers.
UttamMalani, Executive Director at Centuary Mattress, said, “Sindhu is a perfect fit for Centuary through shared values of excellence and dedication. While Centuary is India’s sleep specialist, Sindhu is surely India’s sports specialist and her achievements speak for themselves. We are proud to be associated with a champion such as Sindhu; and look forward to reaching out to all individuals with our innovative products and informative campaigns through this collaboration.”
On the occasion, Sindhu said, “Centuary Mattress’ dedication to innovative sleep solutions aligns perfectly with my belief in the importance of rest. Just as rigorous training is vital for success, so is the restorative power of a good night’s sleep on the right mattress. I’m thrilled to be a part of Centuary’s journey, advocating for healthier sleep solutions for holistic well-being.”
Centuary Mattresses has established a strong presence in the country across 18 states with 4500+ dealers and 450+ exclusive brand stores.
