Begin typing your search...

PVR INOX Invests Rs 200 Cr To Add 100 Screens Next Year

Launched an AI-powered WhatsApp chatbot, Movie Jockey (MJ), for movie discovery and booking experience

PVR INOX Invests Rs 200 Cr To Add 100 Screens Next Year

PVR INOX Invests Rs 200 Cr To Add 100 Screens Next Year
X

23 Nov 2024 3:34 PM IST

New Delhi: Cinema exhibitor PVR INOX Ltd plans to add around 100 screens next year entailing an investment of around Rs200 crore, its Executive Director Sanjeev Kumar Bijli said on Friday.

The company, which launched an AI-powered WhatsApp chatbot, Movie Jockey (MJ), for movie discovery and booking experience, plans to add 100 screens every year going forward. “This year so far we opened about 70 odd screens and closed about 45-50 screens. We will be adding about 40 more screens this year and we will be closing down another 10-15 screens,”

Bijli told media here on the sidelines of the launch. The idea was to close down about 75 screens this year and add about 120, he said, adding “so we are on track”. When asked about future expansion plans, Bijli said, “The following year we are looking at adding almost 100 screens per year.”

When asked about investments, he said next year’s pipeline of 100 screens will entail a capital outlay of about Rs200 crore. “We are looking at asset light model now going forward,” he said, adding a large contribution to the investment will come from the developers.

PVR INOX screen expansion AI-powered chatbot movie discovery Rs200 crore investment 
Next Story
Share it