Indian tea needs to go global

New Delhi: Citing how foreign brands are making the most of the opportunity from selling tea grown in India, VAHDAM CEO Bala Sarda on the occasion of International Tea Day said it is about time India moves beyond supplying and starts selling its world-class tea under more homegrown labels. Sarda, whose homegrown tea company is making waves internationally with the who's who of Hollywood -- including the likes of Oprah Winfrey, Ellen Degeneres and Mariah Carey -- endorsing the brand's exotic tea blends, said it is sad that there are more "European brands selling Darjeeling tea and American brands selling Chai" to the world than Indian brands.