India sees 61% surge in women job applicants
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Positive Trend
- Women in demand for telecalling, accounts, marketing
- Top companies offer incentives to secure talent during festive season
- More than 1.2 lakh job openings were recorded in Aug, Sept 2023
New Delhi: Ahead of the festive season, India witnessed a significant 61 per cent (year-on-year) increase in women applicants during the July-September period this year compared to the previous year, a new report said on Monday.
According to leading jobs and professional networking platform apna.co, the increase in women applicants indicates a growing demand for women professionals across industries, as companies tend to experience heightened activity during the festive season, especially in sectors like e-commerce, retail and hospitality. As per the insights, the job market landscape experienced a significant transformation from 2022 to 2023, particularly in the top five job categories - telecalling, accounts, business development, marketing, and delivery.