UPI code on beggar's ox forehead attracts Anand Mahindra

Indian billionaire industrialist, Anand Mahindra, who is more active on twitter, recently shared a video where a man is seen scanning a UPI code pasted on the forehead of a deceked up ox to pay the owner. Sharing the video, he pointed out that online payments conversion taking a toll on every individual. "Do you need any more evidence of the large-scale conversion to digital payments in India?!" Mahindra Group chairman tweeted.

We see these men during every festival who decorate the ox with religious symbols and walk along by playing musical instruments, the twist is in the video, the cattle owner is also accepting digital mode of payments.

The advancement of smartphones, internet penetration across the country is helping to adopt digital payments widely.

The UPI value of transactions for October crossed $100 billion. In rupee terms, the value of transactions stands at Rs 7.71 lakh crore and 421 crore transactions were executed in the month, both at all-time highs.

While it took over four years since the launch of UPI in 2016 for monthly transaction values to cross the Rs 3.86 lakh crore mark in October 2020, the number almost doubled to cross Rs 7 lakh crore in October.