Freedom sunflower oil now in 10 lt multi-use jar
image for illustrative purpose
Gemini Edibles and Fats India Limited (GEF India) announced the launch of new reusable 10 litre multi-use jar of Freedom Refined Sunflower oil. The refined sunflower oil is currently available in pack sizes of 200ml, 500ml pouch, one litre pouch, 500 ml Pet bottle, one litre Pet bottle, two litre Pet bottle, five litre HDPE jar, 10 litre multi-use jar, 15 kg tin, 15 litre tin and 15 litre HDPE jar. The market size for sunflower oil is over 50,000 tonnes in Andhra Pradesh and Telangana. Freedom Refined Sunflower Oil is the market leader in the category with a market share of 36 per cent in Telangana and 67.5 per cent in Andhra Pradesh (Nielsen IQ data Q2 2023).
On the launch, P Chandra Shekhara Reddy, vice president – Sales and Marketing, GEF India, said: “We are happy to introduce the new reusable 10 litre multi-use jar, to provide a convenient SKU for the present-day customer.”
The new SKU was launched by Suma Kanakala, anchor and Tollywood actress. Along with the vice-president, the management of GEF India was also present. GEF India has three state-of-the-art-refineries in Andhra Pradesh, two in Kakinada and one in Krishnapatnam.
