Huge Surge In Women Crypto Investors; Maha Leads The Way

As we celebrate Women’s Day, it’s time to recognize and reinforce a fundamental truth—women deserve to command what they are worth, not just in recognition but in financial empowerment. Money isn’t just about earning; it’s about having the confidence to negotiate, challenge unfair terms, and demand what’s rightfully yours -- Madhu Lunawat, Managing Director, The Wealth Company

Mumbai: ZebPay has witnessed a remarkable 475% surge in women user registrations in 2024. Notably, Maharashtra leads in the number of women investors, followed by Uttar Pradesh, showcasing strong interest across diverse regions.

Talking to Bizz Buzz, Madhu Lunawat, Managing Director, The Wealth Company says, “As we celebrate Women’s Day, it’s time to recognize and reinforce a fundamental truth—women deserve to command what they are worth, not just in recognition but in financial empowerment. Money isn’t just about earning; it’s about having the confidence to negotiate, challenge unfair terms, and demand what’s rightfully yours—whether it’s your salary, business funding, or financial agreements.”

From small enterprises to large-scale ventures, women are reshaping industries, proving that financial independence is the backbone of true empowerment. Yet, the gap remains—many women hesitate to negotiate, whether it’s for better pay, funding, or business opportunities.

The financial world rewards those who question, compare, and demand more. If you don’t advocate for yourself, someone else benefits at your expense. This Women’s Day, let’s break the cycle. Let’s encourage every woman—whether in boardrooms, startups, or self-help groups—to take charge, challenge norms, and never settle for less. Because when women rise, India rises.”

Raj Karkara, COO, ZebPay, says “The rise of women investors in crypto is a testament to the growing inclusivity of the digital asset space.”

Interestingly, women investors demonstrate strong conviction, with their average portfolio size being 3.5x that of men. Bitcoin remains their preferred asset, while Shiba Inu, XRP, and Polygon lead in specific categories. As more women from diverse backgrounds, including homemakers, entrepreneurs, and students, enter the crypto space, it signals a shift towards broader financial empowerment and participation in the digital economy.