EnterpriseFX card by Thomas Cook offers rewards and environmental impact
Thomas Cook India, the largest non-bank forex services provider, has witnessed a strong uptick of 1.5x y-o-y in its prepaid card business
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Mumbai: With India's business travel market valued at US $30 billion and expected to triple by 2030 (KPMG), Thomas Cook recognizes the corporate/business traveller as its fastest-growing segment, commanding over 50% share. In a strategic move to expand its market share and support corporates in reducing their carbon footprint, Thomas Cook (India) Limited, a leading omnichannel forex services company, has introduced the EnterpriseFx Card. This pioneering, environment-friendly corporate card, in partnership with Visa and Mastercard, offers a range of premium benefits to empower business travellers across India Inc, multinationals, and SMEs.
This initiative reinforces Thomas Cook's position as India ka Forex Specialist (#IKFS), showcasing the company's focus on innovation and elevated customer experience.
Aligned with the company's sustainability goals, the EnterpriseFx Card features three key elements: 1) made from recycled plastic 2) the security feature of a green pin (paperless) 3) Thomas Cook's pledge to plant a tree on behalf of the Corporate for every 25th card sold, along with e-certification and geo-tagging. The cumulative impact results in saving approximately 30 kgs of carbon emissions per card. For 1 lakh EnterpriseFx cards, this translates to a significant 3000 tonnes of carbon emissions saved, equivalent to over 12 lakh trees.
The Thomas Cook EnterpriseFx Card offers the following advantages:
- Thomas Cook Edge reward points on POS transactions
- Free Lounge Access at International Airports in India*
- Complimentary International Global SIM Card
- Free ATM Withdrawal*
- Complimentary Youth Card with 1,50,000+ discounts and offers across 60,000+ Brands in 125+ Countries*
- Surcharge-free withdrawals at Allpoint ATMs*
- Comprehensive insurance covers up to Rs. 7,50,000.00
- Free card replacement*
- Emergency cash assistance*
- Earn Krisflyer (Singapore Airlines) Miles on card issuance
- Special offers on select McArthurGlen designer shopping outlets in Europe*
Thomas Cook India, the largest non-bank foreign exchange services provider, has witnessed a strong uptick of 1.5x YoY in its prepaid card business for the twelve months ended Dec. 31, 2023.
Mr Deepesh Varma, Executive Vice President - Foreign Exchange, Thomas Cook (India) Limited, expressed enthusiasm for the growth of their prepaid card business and the launch of the EnterpriseFx Card. He highlighted the card's eco-friendly nature, its range of benefits such as Thomas Cook Edge reward points, and the Youth Card offering exclusive discounts for travellers under 35.
Thomas Cook's omnichannel model serves over 1 million retail customers annually through its website, FXNOW (mobile app and corporate booking tool), call centre, and 130 Forex stores across 69 metros, tier 2-4 cities/towns pan India. The company's Forex business also serves 1000+ corporate clients, 1 million+ active Forex prepaid card users, and over 1 Lakh students studying overseas using fees and other remittance services. Additionally, Thomas Cook operates 29 counters at leading airports in India, Sri Lanka, and Mauritius. The company has expanded its digital penetration with a unique B2B online platform, onboarding over 2300 Fx MATE partners since its inception during the pandemic. Their Ghar pe Forex commitment offers doorstep delivery in 2 hours, ensuring a smooth and effortless closure.
Anubhav Gupta, Senior Vice President, Business Development, South Asia at Mastercard, highlighted the benefits of the collaboration with Thomas Cook, offering rewards such as a one-night free stay at over 2000 hotels worldwide, car rental offers, and dining experiences. He also emphasized the card's role in promoting sustainable products and solutions in the corporate sector.
Sujai Raina, Head – of Business Development, India, Visa, expressed excitement about the partnership with Thomas Cook for the new Visa Forex cards, made from recycled plastic. He highlighted features like the green PIN and Visa's international acceptance, ensuring safe and secure transactions for corporate travellers.
