Heal Health: The communication bridge connecting healthcare, public

Dr Swadeep Srivastavam, a serial Health entrepreneur, a Health industry expert and a socio-Health impact leader and also a dynamic entrepreneur, and public Health advocacy specialist has deeply integrated into the ‘Healthcare ecosystem’ for the last 25 years. As an entrepreneur and an avid leader, he has always been committed to ‘Healthcare improvements’ by bringing behavioural change to the masses. By 2015, Dr Swadeep has increased the reach of his solutions to help make a more lasting impact on the Indian population, and wished to work more closely with the public sector, and in the same year, his ‘Via Media Health’ was acquired by a NASDAQ-listed, US-based conglomerate.

Dr Srivastava always keeps on evolving with his passion for bringing something innovative in Healthcare advocacy to update the awareness amongst the masses. In his leadership, various Healthcare awareness drives were initiated and turned out successful. He has come up with comprehensive, knowledge-based communication solutions for Healthcare brands, services, and products, which engages the entire ecosystem of the Healthcare industry to design customised solutions.

Founded by him, Heal Health Connect Solutions (Heal Health) is a credible communication bridge that takes the messaging of its partner to the intended target audience. It provides solutions to its partners for engaging stakeholders from all walks of life such as medical KOLs, new age digital opinion leaders, Healthcare influencers, Health media (Health writers, bloggers and new age story-tellers), and medical bodies, associations, consumers and patient groups. Heal Health understands the current scenarios and works towards delivering customized solutions starting from Healthcare communication and moving up to government advocacy.

Heal Foundation is the foundation of the world’s largest Health writers network — Heal, which has been running the Health communication capacity building/training program consistently for over 15 years under the Heal Foundation. Heal Foundation also works towards social advocacy that strives to establish synergy and facilitate meaningful communication amongst social scientists, developmental agencies, Health communicators, research scientists, doctors, and policy-makers

What is the nature of your organisation?

At the outset, Heal Health is committed to healthcare improvements. At Heal Health, we serve as a pivotal communication conduit, dedicated to ensuring that our partners' messages resonate effectively with their intended audience. Our commitment extends to providing round-the-clock, credible solutions tailored to engage stakeholders across diverse sectors, including medical KOLs, new age digital opinion leaders, healthcare influencers, health media, and various medical bodies and associations. Our expertise lies in communication, where we strategically blend traditional and unconventional methods to position our clients' messages effectively. Through personalised communication campaigns, we aim to drive impactful narratives and enhance visibility within the community. Our approach is rooted in a deep understanding of the intricacies of each sector, enabling us to craft bespoke strategies that resonate powerfully with our partners.

How did the concept for the enterprise evolve?

The inception of HEAL Health emerged from a keen observation of the challenges faced by healthcare organizations. Witnessing these hurdles sparked a desire to contribute meaningfully to easing their tasks and fostering growth, both in terms of revenue and brand positioning. The concept was born out of a genuine commitment to providing solutions that address the specific needs of our partners in the healthcare industry.

What are the revenue streams for the company?

HEAL Health's revenue streams are primarily derived from the comprehensive services we offer to healthcare clients. These services encompass a wide range of activities, including communication, engaging key opinion leaders (KOLs), digital opinion leaders (DOLs), and providing impactful content solutions. The revenue model is designed to reflect the value we bring to our clients through our expertise in communication and advocacy.

What is your vision for the future of your company?

The vision for HEAL Health is ambitious yet clear – to propel the company to unprecedented heights. As we diversify our verticals, introducing innovative information-oriented modules for healthcare workers and clients in the industry, we aim to provide customised solutions that meet the evolving needs of the healthcare landscape. Our goal is to be at the forefront of shaping the narrative in the healthcare communication space globally.

How do you plan to expand the company?

The expansion strategy for HEAL Health revolves around a meticulous approach to segregating different verticals. By fostering a focused and specialised approach to each facet of our operations, we aim to enhance our effectiveness in delivering tailored solutions to our clients. This approach ensures that each vertical receives the attention and expertise required for optimal performance.

What is the nature of promotional activities that you undertake?

Our promotional activities are multifaceted, involving a strategic blend of communication initiatives, and impactful campaigns. The focus is on establishing brands or products in the market and firmly embedding them in the minds of the target audience. Leveraging our expertise in KOL engagement, content creation, and communication management, we strive to create campaigns that resonate and leave a lasting impact.

Do you engage in partnerships and networking to grow the business?

Partnerships and networking are integral components of our growth strategy at Heal Health. We actively engage with national and international bodies, forging collaborations with both governmental and private organizations. Our belief is rooted in the idea that strategic partnerships contribute significantly to sustainable growth. By aligning with like-minded entities, we can leverage collective strengths for mutual benefit.

Is the company financially secured?

Financial security is a fundamental aspect of Heal Health's operational ethos. The company maintains a robust financial position, supported by a consistent and reliable revenue flow throughout the year. This financial stability is a result of our commitment to delivering value to clients, ensuring long-term sustainability.

What has been the year on year growth for the company?

Heal Health has experienced exponential year-on-year growth, a testament to the efficacy of our strategies and services. The consistent growth reflects the impact of our communication and advocacy initiatives, driving positive outcomes for our clients.

Do you plan to expand internationally?

Indeed, international expansion is a strategic objective for Heal Health. Initiatives have already begun with collaborations and partnerships established with international organizations. The goal is to extend our footprint globally, contributing to the advancement of healthcare communication on an international scale.