Croma Introduces Tizen OS based TVs in India

Hyderabad: Croma has introduced TizenOS TVs manufactured by Veira across all its outlets in India. By introducing this the existing range of smart TVs is expanded achieving a signficant milestone in the Indian television space. This partnership will further strengthen the strategic relationship between Croma and Samsung, enhancing the offerings available to Indian consumers.

The latest smart TVs come in a range of sizes from 43” to 55” Ultra HD, featuring inbuilt Dolby Audio, a frameless design, access to several hundred apps, and the Samsung TV Plus app. Users can explore diverse content including news, sports, and entertainment, with personalised recommendations. Additionally, the built-in Bixby voice assistant enhances user interaction, allowing for convenient voice commands to search, watch, and navigate through the TV's smart features.

Mayank Sangani, Chief Business Officer – Own Brand at Croma, said, “We are thrilled to introduce the Tizen OS TVs in our new range of Croma TVs, timed perfectly for the upcoming festive season. This launch meets the growing customer demand for certified OS and offers an unmatched viewing experience. Our latest series, designed by Veira, embodies the highest specifications and engineering excellence, ensuring superior quality and design.”

“We have established ourselves in India for over 40 years as pioneers in bringing global standards to the Indian television market. These TVs are poised to generate considerable excitement in the market, and we look forward to further expanding our association with Croma and advancing the Tizen OS experience in India,” Sharan Maini, Managing Director of Operations at Veira said.