Campus Activewear announces collaboration campaign with King

Hyderabad Campus Activewear, a leading sports and athleisure footwear brand announced their collaboration with music sensation King for their new campaign #VibeWithOGKing. The campaign offers King’s fans a chance to meet him in person and attend his New Life India tour concert organised by BookMyShow. During the campaign between October 15 and November 30, participants will have to purchase a pair of Campus OG shoes across platforms and dive headfirst into contest by following @campusshoes on Instagram and ensuring their contact information is upto date. Prerna Aggarwal, Chief Marketing Officer, Campus Activewear said: “The campaign is a celebration of confidence and individuality as we believe fashion is a form of self-expression. Our Campus OG collection, launched in association with King, is the ultimate fashion accessory for those who value style and self-expression.”

King will also promote Campus OG range, which holds a special place in his fashion choices and serves as ultimate fashion accessory for self-expression.