AI will drive accessibility, adoption of our products

New Delhi: AI and generative AI have enormous potential and we believe that these disruptive technologies will drive further accessibility and adoption of our products, Adobe Chairman and CEO Shantanu Narayen has stressed.

According to him, AI is an accelerant for idea generation and refinement among the world’s creative minds and for businesses, “it presents opportunities for greater automation, productivity, and personalisation".

In a latest November-December issue of Harvard Business Review, Narayen wrote that Adobe has invested in these technologies for more than a decade, and delivered hundreds of innovations across portfolio through Adobe Sensei, which helps customers improve the precision, ease, and speed with which they do their work.