Indian media, entertainment sector to see 27% revenue growth in FY22

Indian media and entertainment (M&E) sector is expected to witness a strong 27 percent growth in revenue to around Rs 1.37 lakh crore in 2021-22, after contracting 26 percent this fiscal, according to ratings agency CRISIL. Segments such as digital and television (TV) will have relatively shorter time to bounce-back to pre-pandemic levels while print, films, outdoor, and radio would take longer.

CRISIL Ratings Ltd Director Nitesh Jain said advertisement and subscription revenues contribute nearly equally to the overall M&E sector's topline, but since the former correlates strongly with economic growth, the pandemic has had a bigger impact on it.