Mysore Saree Udyog expands product portfolio with the launch of exquisite scented sarees

Hyderabad: Mysore Saree Udyog, the renowned heritage ethnic wear brand known for its exquisite craftsmanship, unveils its captivating new collection of scented sarees. This innovative range combines the timeless elegance of Mysore Crepe Silk with the alluring fragrance of lemon, jasmine, rose, and oudh white. Additional delightful scents are currently in development and will be introduced soon.

Woven from the finest silk, these sarees boast intricate designs featuring delicate Jasmine Butta or traditional Butta patterns. The luxurious zari work adorning the borders and pallus adds a touch of opulence.

The captivating scent is a unique feature of this collection. The fragrance is not overpowering, but rather a subtle and evocative note that complements the wearer's natural elegance. Mysore Saree Udyog has employed a special, long-lasting fragrance technology that ensures the scent remains vivid for up to 10 dry washes, offering a delightful and natural aromatic experience.

Mysore Saree Udyog’s scented saree collection transcends the traditional, offering a multi-sensory experience that celebrates both heritage and innovation. This collection is perfect for the modern woman who desires a saree that is not only beautiful but also offers a touch of modern luxury.