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Xiaomi India is turning 10, wants to double shipments to 70 crore in next 10 years

Kicks off a new journey with the launch of Redmi 13 5G, Wireless headphones, Power Banks and Smart Robot Vacuum Cleaner. Since 2014, Xiaomi has achieved significant milestone, having shipped 35 crore Xiaomi devices in India

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Xiaomi India is turning 10, wants to double shipments to 70 crore in next 10 years
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9 July 2024 9:42 AM GMT

Hyderabad: Xiaomi India proudly celebrates a decade of groundbreaking innovations with the highly anticipated Redmi 13 5G smartphone, new truly wireless headphones Redmi Bud 5C, powerbanks and an LDS-powered robot vacuum cleaner X10. This momentous occasion marks Xiaomi's unwavering commitment to delivering cutting-edge technology and exceptional user experiences, a media release says.

Since its debut in 2014, Xiaomi has achieved extraordinary success, selling an impressive 35 crore Xiaomi devices in India including 25 crore smartphones. In the next decade, the company aims to double its impact, setting an ambitious target of shipping 70 crore devices across categories in India.

Muralikrishnan B, President of Xiaomi India, stated, "As we celebrate our 10th anniversary, we reflect on a decade of innovation, resilience, and remarkable achievements. Xiaomi continues to weave its magic, crafting transformative experiences and impactful innovations tailored for Indian consumers. We are committed to delivering cool tech products that resonate deeply with our users, enriching their lives in meaningful ways. With each innovation, we aim not just to meet expectations but to surpass them, capturing the essence of people's art. Looking forward, we are excited to embark on the next decade of pushing boundaries, fostering creativity, and setting new benchmarks in the tech industry.

To commemorate its 10th anniversary, Xiaomi India unveiled the Redmi 13 5G, a 5G Star that delivers smooth performance with stylish design and super fast 5G connectivity. In addition to the Redmi 13 5G, Xiaomi introduced an array of ecosystem products designed to enhance the modern lifestyle of Indian consumers, including the Xiaomi Robot Vacuum Cleaner X10, Redmi Buds 5C, Xiaomi Pocket Power Bank 10000 mAh, and Xiaomi Power Bank 4i 10000 mAh.

"Xiaomi stands out as the only brand offering a comprehensive ecosystem that seamlessly integrates human, car, and home products," said Anuj Sharma, Chief Marketing Officer, Xiaomi India.

"Last year, our 5G devices saw tremendous success, and this year, we are excited to accelerate the adoption of 5G with the launch of the Redmi 13 5G smartphone, ushering in a new era of connectivity and innovation. Alongside this, we are also introducing a range of connected ecosystem products- Xiaomi Robot Vacuum Cleaner X10, Redmi Buds 5C, Power Banks aimed at further enriching user lifestyles. Our journey over the last decade has been fueled by our dedication to innovation and our commitment to bringing the best technology to our customers. With this launch, we aim to energize the entire ecosystem with our range of devices, marking a significant step in Xiaomi's commitment to building the largest connected ecosystem in India."

Robot Vacuum Cleaner: With the launch of the Xiaomi Robot Vacuum Cleaner X10, we aim to redefine the home cleaning experiences for our users. This advanced vacuum cleaner features quick dust collection with dual auto-emptying vents, a 2.5L high-capacity disposable bag, and the capability to store up to 60 full cleans, ensuring efficient and hassle-free cleaning routines.

Equipped with LDS Laser Navigation, the RVC X10 offers precise mapping for accurate cleaning coverage. Its powerful 4000Pa suction power effectively removes dirt and debris from various surfaces. The vacuum cleaner includes an automated cleaning station with robust 17000Pa suction power, ensuring thorough cleaning performance. With a 5200mAh battery, the RVC X10 provides extended cleaning sessions of up to 240 minutes. Users can effortlessly manage it via the Xiaomi Home App, offering customisable mapping functions and scheduled cleanup options for optimal efficiency. This smart device supports voice control providing a more interactive and personalised cleaning experience.

Redmi Buds 5C: This device promises an unparalleled audio experience with active noise cancellation. These earbuds mark Xiaomi's commitment to delivering high-quality audio solutions at an accessible price point. Featuring 40dB Active Noise Cancellation, they deliver all-encompassing sound quality, effectively blocking out ambient noise for a focused listening environment. The 12.4mm Dynamic Titanium Drivers produce rich, high-quality sound with powerful bass and crisp highs. The Quad-Mic Setup with AI ENC ensures clear communication by intelligently reducing noise and handling wind speeds, making them ideal for outdoor use. With up to 36 hours of playtime and up to 7 hours of earbuds playtime on a single charge, these earbuds are perfect for extended use. Compact and ergonomic, the Redmi Buds 5C feature a comfortable fit for extended wear, making them ideal for active lifestyles. The Xiaomi Earbuds offer Bluetooth 5.3 for stable connections and low latency. The Xiaomi Earbuds app customizes touch controls, ANC modes, and EQ settings.

Pocket Power Bank: Xiaomi has also made two new additions to our portable charging solutions. The Xiaomi Pocket Power Bank, featuring a capacity of 10000mAh, combines versatility with compactness. Equipped with a built-in Type-C cable, it offers multi-port access and two-way fast charging capabilities, ensuring convenient and efficient charging on-the-go. The Xiaomi Power Bank 4i enhances user experience with its ability to charge three devices simultaneously. It also boasts a high-density 10000mAh lithium-ion battery and supports two-way fast charging. Both power banks prioritize safety with a 12-layer protection system and support 22.5W fast charging, Power Delivery, and Quick Charge 3.0 technologies.

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